77hba Privacy Policy — How We Protect Your Data
At 77hba, your personal data is handled with the same care and discretion we bring to every part of the platform. This Privacy Policy explains in plain English exactly what information we collect, why we collect it, how we store it, who we share it with, and what rights you hold over your own data as a 77hba account holder in Bangladesh.
Our Data Protection Commitments
77hba treats your personal information as a responsibility, not a resource. Here is what that means in practice.
End-to-End Encryption
All data transmitted between your device and the 77hba platform is protected by 256-bit SSL encryption. Whether you are logging in, depositing via bKash or Nagad, or updating your profile, your data travels through a fully encrypted channel at all times.
No Data Selling
77hba does not sell, rent, or trade your personal data to third-party advertisers, data brokers, or marketing companies under any circumstances. Your information exists solely to deliver and improve the 77hba service for you as a registered player.
Minimal Data Collection
We collect only the personal data that is genuinely necessary for account management, identity verification, payment processing, and responsible gaming compliance. We do not request information we have no operational need for.
Defined Retention Periods
Your data is not held indefinitely. 77hba applies defined retention schedules to every category of personal data. Account records are retained for the duration of account activity plus a defined post-closure period required for compliance. After that period, data is securely deleted or anonymised.
Your Rights, Respected
You have clear rights over your personal data — including the right to access, correct, export, and request deletion of your information. 77hba honours these rights and responds to all valid data subject requests within the timeframes set out in this policy.
Marketing Opt-Out
Promotional communications from 77hba are entirely optional. You may opt out of marketing emails, SMS messages, and push notifications at any time through your account settings or by contacting our support team. Opting out does not affect transactional or account-security communications.
Contents
- 1. Introduction
- 2. Information We Collect
- 3. How We Use Your Data
- 4. Legal Basis for Processing
- 5. Data Sharing & Disclosure
- 6. Cookies & Tracking
- 7. Data Retention
- 8. Data Security
- 9. Your Rights
- 10. Children & Minors
- 11. Third-Party Links
- 12. Changes to This Policy
- 13. Contact & Requests
Last reviewed: 2026
Version: 2.1
Important Notice: This Privacy Policy forms part of the binding agreement between you ("the Player") and 77hba ("the Platform", "we", "us", "our"). By registering an account or continuing to use the 77hba platform, you acknowledge that you have read and understood this Privacy Policy and that you consent to the collection and use of your personal data as described herein.
1 Introduction
This Privacy Policy describes how 77hba collects, processes, stores, shares, and protects the personal data of individuals who visit, register on, or otherwise interact with the 77hba platform at https://77hba.io. It applies to all registered players, prospective players who browse the platform without registering, and any individual who contacts 77hba through any communication channel.
77hba is an online entertainment platform providing casino games and sports betting services, designed primarily for adult players based in Bangladesh. All services are delivered in English and all transactions are processed in Bangladeshi Taka (৳). The platform is operated and maintained by the 77hba team, which acts as the data controller in respect of all personal data processed under this policy.
This Privacy Policy should be read alongside the Terms & Conditions and the Responsible Gaming Policy, both of which are incorporated by reference. In any conflict between those documents and this Privacy Policy on matters of data handling, this Privacy Policy takes precedence.
We review this Privacy Policy regularly to ensure it remains accurate and current. The version number and last-reviewed date in the Table of Contents reflect the most recent revision. Continued use of the 77hba platform following any revision constitutes acceptance of the updated policy.
2 Information We Collect
77hba collects personal data across several categories depending on how you interact with the platform. The following table summarises the categories of data we collect, the specific data points within each category, and the primary source of that data.
| Category | Data Points | Source |
|---|---|---|
| Identity Data | Full legal name, date of birth, gender, National ID or passport number | Provided by you at registration or during KYC verification |
| Contact Data | Email address, mobile phone number, city of residence (e.g., Dhaka, Chittagong, Sylhet) | Provided by you at registration or during profile updates |
| Financial Data | Payment method type (bKash, Nagad, Rocket, Upay, Visa, Mastercard), partial account identifiers, deposit and withdrawal history denominated in ৳ | Generated through your use of the payment system |
| KYC Documents | Scanned or photographed copies of government-issued ID, proof of address, payment method ownership proof, selfie or video verification | Submitted by you during the KYC process |
| Technical Data | IP address, device type, operating system, browser type and version, session timestamps, login history | Collected automatically via platform logs and cookies |
| Gameplay Data | Game history, bet amounts, win/loss records, session durations, game categories accessed | Generated automatically through your use of games and betting markets |
| Communication Data | Content and metadata of support tickets, live chat transcripts, email correspondence with 77hba | Generated through your communications with our support team |
| Marketing Preferences | Opt-in/opt-out status for email, SMS, and push notification marketing, bonus claim history | Set by you in account settings or inferred from your activity |
We do not collect special categories of sensitive personal data (such as racial or ethnic origin, religious beliefs, health information, or political opinions) unless you voluntarily disclose such information in a communication with our support team, in which case it will be used solely to resolve your query.
Accuracy: You are responsible for ensuring that all personal data you provide to 77hba is accurate and up to date. Inaccurate data may delay KYC verification, payment processing, or responsible gaming interventions. You can update your contact details at any time through your account settings.
3 How We Use Your Data
77hba processes your personal data only for specific, legitimate purposes that are directly connected to operating a safe, fair, and legally compliant gaming platform for Bangladeshi players. The following list sets out all purposes for which your data may be used:
- Account creation and management: To register your account, verify your identity, and maintain your player profile throughout your relationship with 77hba.
- Identity verification (KYC): To confirm that you meet the age requirement of 21 years or above and that the personal details provided are genuine, in accordance with our anti-money-laundering obligations.
- Payment processing: To facilitate deposits and withdrawals via bKash, Nagad, Rocket, Upay, Visa, Mastercard, Dutch-Bangla Bank, and BRAC Bank, and to maintain accurate transaction records in Bangladeshi Taka.
- Game delivery and personalisation: To provide access to casino games (slots, live dealer, crash games, table games) and sports betting markets (including cricket — BPL, IPL, T20, Bangladesh Tigers), and to present content relevant to your preferences.
- Responsible gaming monitoring: To track gameplay patterns that may indicate problem gambling behaviour, to apply player-requested limits and cooling-off periods, and to intervene proactively where necessary under our responsible gaming obligations.
- Fraud and security prevention: To detect and prevent fraudulent account activity, money laundering, bonus abuse, multi-accounting, and unauthorised access attempts.
- Customer support: To respond to your queries, resolve disputes, process complaints, and maintain records of our communications for quality assurance.
- Legal and compliance obligations: To meet our obligations under applicable laws, including anti-money-laundering requirements, and to respond to lawful requests from competent authorities.
- Marketing communications (with consent): To send you promotional offers, bonus notifications, tournament announcements, and platform updates via email or SMS, where you have opted in to receive such communications.
- Platform improvement: To analyse aggregated, anonymised usage data for the purpose of improving platform performance, game selection, and user experience.
77hba does not use your personal data for automated decision-making that produces legal or similarly significant effects without human review. Where automated systems flag an account for investigation (e.g., a fraud detection algorithm), a trained compliance officer reviews the flagged account before any consequential action is taken.
4 Legal Basis for Processing
77hba processes your personal data under one or more of the following legal bases, depending on the purpose of the processing:
- Contractual necessity: Processing is necessary to perform our obligations under the Terms & Conditions to which you are a party. This covers account management, KYC, payment processing, game delivery, and customer support.
- Legal obligation: Processing is necessary to comply with applicable legal requirements, including anti-money-laundering obligations, age verification requirements, and responses to lawful authority requests.
- Legitimate interests: Processing is necessary for 77hba's legitimate interests, including fraud prevention, platform security, responsible gaming monitoring, and internal analytics — provided those interests are not overridden by your rights and freedoms.
- Consent: Where we process data for marketing purposes or for any other non-essential purpose not covered by the bases above, we will obtain your explicit consent first. You may withdraw this consent at any time without affecting the lawfulness of processing carried out before the withdrawal.
Withdrawing Consent: Where consent is the legal basis for processing, you have the right to withdraw it at any time by contacting [email protected] or updating your preferences in your account settings. Withdrawal of consent does not affect your ability to continue using the 77hba platform for non-marketing purposes.
5 Data Sharing & Disclosure
77hba does not sell your personal data to any third party. We share personal data only in the limited, specific circumstances described below, and only with parties who are contractually obligated to handle your data in a manner consistent with this Privacy Policy.
- Payment processors: When you make a deposit or withdrawal, your financial details are shared with the relevant payment service provider (e.g., bKash, Nagad, Rocket, Upay, Visa/Mastercard networks, Dutch-Bangla Bank, BRAC Bank) solely to process the transaction. These processors operate under their own privacy frameworks.
- Game providers: Technical session data (such as player session tokens) is shared with third-party game studios (Pragmatic Play, Evolution Gaming, NetEnt, Microgaming, Spribe, Ezugi, and others) to the extent necessary to deliver their games within the 77hba platform. These studios do not receive your full name, contact details, or financial data.
- KYC and fraud verification services: Identity documents and personal details may be shared with specialist KYC verification partners who assist in confirming the authenticity of documents and cross-checking against fraud and sanction databases.
- Legal and regulatory authorities: 77hba will disclose personal data to law enforcement agencies, regulators, or courts when required to do so by a valid legal obligation or court order. We will notify you of such disclosure where we are legally permitted to do so.
- Internal operations: Personal data is accessible within the 77hba team on a strict need-to-know basis. Support agents, compliance officers, and payment processing staff access only the data categories relevant to their specific role.
No Third-Party Marketing: 77hba will never share your contact details, gameplay data, or financial data with third-party advertising networks, affiliate marketers, or data brokers for the purpose of targeting you with third-party marketing. Any promotional communications you receive will come directly from 77hba.
6 Cookies & Tracking Technologies
77hba uses cookies and similar tracking technologies (such as local storage objects and session identifiers) to maintain the functionality of the platform, to keep you securely logged in during your session, and to gather aggregated analytics data that helps us improve the platform experience.
The following categories of cookies are used on the 77hba platform:
- Strictly necessary cookies: These cookies are essential for the platform to function. They maintain your login session, preserve your game state, and ensure secure communication between your device and our servers. These cookies cannot be disabled without breaking core platform functionality.
- Functional cookies: These cookies remember your preferences — such as your preferred language (English), currency display (৳), and notification settings — so that you do not have to reset them each time you visit.
- Analytics cookies: Aggregated, anonymised data about how players navigate the platform (e.g., which game categories are most accessed, which pages have the highest exit rates) is collected to inform product improvements. Individual players are not identified in this data set.
- Security cookies: Short-lived cookies are used to detect and prevent cross-site request forgery (CSRF) and other session-hijacking attacks.
77hba does not use third-party advertising cookies or behavioural tracking cookies that follow you across other websites. Our cookie use is limited to what is necessary to operate the platform securely and to improve it based on aggregated usage patterns.
You can manage cookie preferences through your browser settings. Blocking strictly necessary cookies will prevent you from logging into the platform. Blocking functional or analytics cookies will not prevent access but may reduce personalisation quality.
7 Data Retention
77hba retains personal data only for as long as it is necessary for the purposes described in this policy, or as required by applicable legal and compliance obligations. The following retention periods apply to the main categories of personal data we hold:
| Data Category | Retention Period | Reason |
|---|---|---|
| Account and identity records | Duration of account activity + 5 years post-closure | Anti-money-laundering compliance and dispute resolution |
| KYC documents | Duration of account activity + 5 years post-closure | Regulatory compliance and re-verification requirements |
| Financial transaction records | 7 years from transaction date | Financial record-keeping obligations |
| Gameplay history | 3 years from session date | Responsible gaming monitoring and dispute resolution |
| Support communications | 3 years from last interaction | Quality assurance and dispute evidence |
| Marketing preferences and opt-out records | Duration of account activity + 3 years | Evidence of consent status for compliance purposes |
| Technical / server logs | 90 days from generation | Security monitoring and incident investigation |
When the applicable retention period expires, personal data is either securely deleted or irreversibly anonymised so that it can no longer be associated with any individual. Anonymised, aggregated data may be retained indefinitely for statistical analysis purposes.
If you request account closure, your personal data will be retained for the post-closure retention periods specified above. You will not receive marketing communications after account closure unless you subsequently re-register and opt in again.
8 Data Security
77hba implements a multi-layered security architecture to protect your personal data against unauthorised access, accidental loss, destruction, or disclosure. The specific measures in place include:
- 256-bit SSL/TLS encryption on all data transmitted between your device and our servers, including login sessions, payment flows, and KYC document uploads.
- Password hashing using modern one-way cryptographic algorithms. Your password is never stored in plain text and is not accessible to any 77hba staff member.
- Role-based access controls ensuring that internal staff can access only the data categories required for their specific operational role. Database access is logged and audited regularly.
- Intrusion detection systems that monitor platform traffic for anomalous patterns associated with brute-force attacks, credential stuffing, and session hijacking.
- Regular security assessments conducted by our internal security team to identify and remediate vulnerabilities before they can be exploited.
- Secure document storage for KYC files, with access restricted to the compliance team and encrypted at rest using industry-standard algorithms.
Despite these measures, no internet-based platform can guarantee absolute security. In the unlikely event of a data breach that poses a material risk to your rights and freedoms, 77hba will notify affected players without undue delay and will provide clear information about the nature of the breach, the data affected, the steps we have taken to address it, and any recommended actions on your part.
Your Role in Security: You can significantly reduce the risk of unauthorised account access by using a strong, unique password for your 77hba account and by not sharing your login credentials with anyone. 77hba will never ask for your password through any communication channel, including email, live chat, or telephone.
9 Your Data Rights
As a data subject, you hold the following rights in respect of the personal data that 77hba holds about you. These rights apply regardless of whether your account is currently active, suspended, or closed.
To exercise any of these rights, submit a written request to [email protected] with the subject line "Data Rights Request — [Your Account Username]". We will respond within 30 days of receipt, or within 60 days for complex requests (we will notify you if an extension is required). Identity verification may be required before we can action a request, to ensure we do not disclose or delete data at the request of an unauthorised person.
Please note that some rights are subject to exceptions. For example, the right to erasure does not apply where retention is required to meet a legal obligation (such as the financial record-keeping periods described in Section 7). Where a right cannot be exercised in full, we will explain which specific data is affected and why.
10 Children & Minors
The 77hba platform is strictly restricted to individuals aged 21 years or above. We do not knowingly collect personal data from anyone under the age of 21. If you are under 21, you must not attempt to register for or use the 77hba platform.
If 77hba discovers that an account has been registered by, or on behalf of, an individual under the age of 21, we will immediately suspend the account, delete all associated personal data (subject to any mandatory retention obligations arising from financial transactions that may already have taken place), and report the incident to our compliance team for further action.
If you believe a minor has registered: If you have reason to believe that someone under the age of 21 has created a 77hba account, please contact us immediately at [email protected] with the subject line "Minor Account Report". We will investigate the report as a matter of priority and take all necessary steps to protect the individual involved.
11 Third-Party Links & Services
The 77hba platform may contain references to third-party game providers and payment services. When you interact with a third-party service embedded within or linked from the 77hba platform — such as a game delivered by Pragmatic Play or Evolution Gaming, or a payment flow processed through bKash or Nagad — that interaction may be governed in part by the third party's own privacy policy.
77hba is not responsible for the privacy practices of third-party game providers or payment processors. We recommend reviewing the privacy policies of any third-party service you interact with. Our data sharing arrangements with these parties are limited to what is strictly necessary for service delivery, as described in Section 5.
The 77hba platform does not embed third-party advertising networks, social media tracking pixels, or external analytics services that would allow third parties to track your browsing behaviour across other websites. Any analytics data collected on the 77hba platform is processed internally and is not shared with external advertising or data platforms.
12 Changes to This Privacy Policy
77hba reserves the right to update or amend this Privacy Policy at any time. When material changes are made — that is, changes that meaningfully affect how your personal data is collected, used, or shared — we will notify registered players by email to the address held on their account at least 14 days before the changes take effect.
Minor clarifications, formatting updates, or corrections that do not alter the substantive scope of data processing will be applied immediately and reflected in the version number and last-reviewed date at the top of the Table of Contents, without individual notification.
Your continued use of the 77hba platform after the effective date of any material update constitutes your acceptance of the revised Privacy Policy. If you do not agree with the changes, you should cease using the platform and may request account closure before the updated policy takes effect.
All previous versions of this Privacy Policy are archived and available upon written request to [email protected].
13 Contact & Data Requests
If you have any questions about this Privacy Policy, wish to exercise your data rights, want to report a suspected data breach, or need to raise a privacy concern of any kind, please contact the 77hba Data Protection team using the details below.
Support email (plain text — not a clickable link):
Please use the subject line "Privacy Policy Enquiry" or "Data Rights Request" to ensure your message reaches the correct team. Include your registered account username and a brief description of your request.
We aim to acknowledge all privacy-related correspondence within 2 business days (Bangladesh Standard Time, UTC+6) and to provide a substantive response or resolution within 30 days. For complex data rights requests, we may require up to 60 days, in which case we will notify you of the extension and the reason for it.
All formal data rights requests must be submitted in writing (by email) and will require identity verification before any data is disclosed, amended, or deleted. This step exists to protect your data from being accessed or modified by unauthorised parties — it is not a barrier to exercising your rights.
Ready to Play on a Platform That Respects Your Privacy?
Your personal data is protected by industry-standard encryption and a strict no-selling policy at 77hba. Explore our casino games, place bets on cricket, or browse our full slots library — knowing your privacy is taken seriously every step of the way. 21+ only. Play responsibly.